When to Buy Diamonds in India? A Smart Shopper’s Guide (2025)

They say, Diamonds are forever, and are also widely popular when it comes to jewellery, especially with women. But their rates are always not the same and here your diamond budget also matters. This guide reveals the optimal times to buy diamonds in India, ensuring you get the most brilliance for your buck. Let us find out the best times you can buy diamonds and jewellery in India, so you can make a smart, budget-friendly choice and shine bright.

Best Time of the Year to Buy Diamonds in India

The best time to buy diamonds in India depends on market trends and seasonal factors. Prices often drop during festive seasons like Dussehra and Diwali, when jewelers offer discounts to attract buyers. Some of the months like November, December, and January are also ideal due to holiday promotions.

A few economic factors, such as reduced demand and falling rough diamond prices, also contribute to lower costs for diamonds and jewellery in general. Shopping during off-peak times, such as summer or post-wedding seasons, can further help you find better deals. By understanding these patterns, you can make a smart purchase and enjoy significant savings on high-quality diamonds.

How do Market Trends Affect Diamond Prices?

Diamond prices are closely tied to market trends, which are influenced by several factors. Economic conditions, such as inflation and interest rates, play a major role. When the economy slows down, consumers reduce spending on luxury items like diamonds, leading to price drops. The rise of lab-grown diamonds has also added competition, pushing prices of natural diamonds lower.

In general the seasonal demand, such as during festivals or wedding seasons, can also temporarily increase prices. Additionally, geopolitical events and supply chain disruptions, like sanctions on Russian diamonds, create price volatility for example. Understanding these trends helps buyers make informed decisions and take advantage of favorable pricing periods to buy their much favoured diamond jewellery.

Smart Ways to Get the Best Deals

To get the best deals on diamonds, start by doing your research. Consider comparing prices from different jewelers and online stores to find the best offers. You can also keep an eye on any upcoming or ongoing sales during festive seasons like Diwali or during special promotions. You can also consider buying during off-peak times when the demand is lower to get good deals on jewellery. You can also check for any ongoing discounts provided by the jewellers on their website. Additionally, check for certifications that confirm the diamond's quality, as this can affect its value. These tips can help you save money while buying a stunning diamond.

Investing in Diamonds: Is There a Perfect Time?

Investing in diamonds requires careful timing to maximize returns. The best time often aligns with market conditions and seasonal trends. From November to January, holiday sales and promotions make it an ideal period for buyers. Post-Valentine’s Day and summer months like July and August also offer lower demand, leading to better prices. Economic factors, such as inflation or shifts in supply chains, can further influence diamond prices. By understanding these trends and planning purchases strategically, you can make smarter investment decisions in the diamond market.

7 Tips for First-Time Diamond Buyers

We understand it may be intimidating as a first time buyer especially when it comes to buying diamond jewellery. No matter whether you are buying it as an investment, as a gift, or as an heirloom piece, keep these tips in mind when buying diamond jewellery for the first time.

Set a Budget: To begin your journey, it is best to decide how much you want to spend before shopping, as this helps narrow down your options and keeps you from overspending on your purchase.
Understand the 4Cs: It is best to learn about the 4Cs, which are cut, color, clarity, and carat weight, as these factors determine a diamond's quality and price, helping you make an informed choice.
Choose the Right Shape: Diamonds come in various shapes, like round, princess, and oval. Pick a shape that fits your style and preference for a more personal touch.
Check for Certification: Always buy certified diamonds from reputable sources, as certification ensures the diamond's quality and authenticity, giving you peace of mind about your investment.
Check multiple stores: Check out multiple jewelers online or in store, to compare prices and options, as this will give you an idea, help you find the best deal, and understand the market better before making a decision.
Consider the Setting: The setting is important for showcasing your diamond, so choose a design in 22k gold that complements the diamond while fitting your style and lifestyle.
Ask Questions: You can also ask jewelers questions about diamonds, pricing, and warranties, and a knowledgeable jeweler will help you feel confident in your purchase and guide you through the process.

Final Note

Whether you're investing or purchasing for a special occasion, being informed ensures value for your money. For exquisite diamond jewellery, Tyaani Jewellery offers stunning handcrafted polki designs in 22kt gold. Our pieces combine traditional craftsmanship with modern aesthetics, making them perfect for both everyday wear and special occasions. With certified natural uncut diamonds and a wide range of designs, Tyaani ensures quality and elegance in every piece.

FAQs

1. What is the best month to buy diamonds?

Usually, in the months, November to January it is ideal for buying diamonds due to holiday promotions, discounts, and lower market demand, offering competitive prices and a wide selection.

2. Which day is good to buy diamonds in India?

The day of Akshaya Tritiya is considered the most auspicious day to buy diamonds in India, as it symbolizes prosperity and good fortune according to Hindu traditions.

3. What is the cheapest month to buy an engagement ring?

In general, July and August are the cheapest months for engagement rings due to low demand during the summer season, allowing jewelers to offer discounts.

4. Are diamonds cheaper during wedding seasons in India?

No, diamond prices often increase during wedding seasons in India due to high demand, making off-peak times better for deals, but you can keep checking for any discounts or offers on diamond jewellery.

5. Is it better to buy diamonds online or in-store?

Both options have their own advantages, as online stores often provide better deals and transparency, while in-store purchases allow you to inspect the diamond personally. So choose according to your preferences.

6. Do global diamond prices affect Indian diamond prices?

Yes, global diamond prices can easily impact Indian markets due to supply chain factors and other international demand trends, that in turn end up influencing the local pricing.